Framework for Marketing Management by Philip. Kotler Paperback
USD 30.22 USD
Specifications
| Subject Area | Business & Economics |
| Publication Name | Marketing Management |
| Publisher | Pearson Education |
| Item Length | 9 in |
| Subject | Marketing / General |
| Publication Year | 2015 |
| Type | Textbook |
| Format | Paperback |
| Language | English |
| Item Height | 0.3 in |
| Features | Revised |
| Item Weight | 18.6 Oz |
| Item Width | 7.4 in |
| ISBN | 9780133871319 |
A nice touch in this textbook is the summary boxes at the end of every section.
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